Lessons from virality: What 2024 taught us about staying relevant
Dec 23, 2024 · Lessons from virality: What 2024 taught us about staying relevant Amit Akali highlights 2024's lessons in virality, emphasising the power of disruption to stand out while …
#SS40Under40: Meet the Jury Panel selecting A&M's next leaders
Jan 3, 2025 · What does it take to be an inspiring leader in the advertising and marketing industry? It is a big responsibility after all. A good leader in the advertising and marketing …
Threads in 2024: Key updates & milestones - socialsamosa.com
Dec 23, 2024 · In 2024, Threads introduced key features like trending topics, Instagram integration, and monetization tools. Here’s a quick recap of its evolution.
vivo’s #SwitchOff campaign: Kids urge parents to rediscover joy …
Dec 24, 2024 · vivo’s #SwitchOff campaign: Kids urge parents to rediscover joy beyond screens vivo’s #SwitchOff 2024 campaign focuses on how excessive smartphone use affects family …
Heartwarming Christmas Ads that stole the show this year
Dec 25, 2024 · Christmas, celebrated on December 25th to commemorate the birth of Jesus Christ, has origins tied to early European winter solstice festivals like the Roman Saturnalia. In …
How wedding ads are becoming more than just the grandeur
Dec 23, 2024 · In 2024, emotions are still a big part of wedding ads, but they’re being shown in newer ways. Misra explains, “Emotions tend to show times of the wedding (sometimes even …
What has Gen Z taught leaders? - socialsamosa.com
Jan 17, 2025 · Lessons often come from the most unexpected places. Sometimes, it’s a minor tweak in perspective; other times, it can be a full-blown paradigm shift. As a Gen Z myself, I …
DoorDash’s holiday campaign delivers humour and last-minute gifts
Dec 19, 2024 · The holidays are a time of joy and celebration, but they can also be riddled with stress and guilt. Between forgotten gifts and last-minute party contributions, DoorDash has …
Social Samosa
3 days ago · Social Samosa is an online publication reporting on Advertising, Marketing, Digital & Social Media News, Trends, Campaigns and Case Studies
How Pushpa 2 is captivating the Hindi heartland with pan-India …
Dec 5, 2024 · A phenomenon, not just a film. Pushpa: The Rise shattered records upon its release, becoming a cultural touchstone with its gritty portrayal of the underworld, set against …