In this paper I investigate the marketing of fast fashion and the industry’s way of responding to and solving ethical issues. A number of issues are immediately apparent: the industry has an enormous impact on the environment; the nature of fast fashion and its short lead times demand

2023年8月11日 · Rising awareness towards the fast fashion industry’s ethical issues and shortcomings is the first step that must be taken. In fact this step has already begun, according to the 2020 Conscious

4 天之前 · Fast fashion’s affordability hides worker exploitation, environmental harm, and cultural loss. It contributes to 10 per cent of global carbon emissions, excessive water use, and landfill waste....

2024年12月30日 · This Special Issue examines ethics in fashion to further critical understanding of the various drivers and barriers, nuances and layers of complexity in fashion production, marketing, and consumption, and aims toward a more …

In this paper I investigate the marketing of fast fashion and the industry’s way of responding to and solving ethical issues.

2025年1月30日 · It aims to answer the following question: “What are the ethical implications associated with the mass production conduct of fast-fashion brands?” It addresses the gap in the literature...

2024年3月22日 · This article explores the ethical dilemmas inherent in fast fashion, examining the challenges faced by companies in navigating these issues. The Consumer Demand for Fast Fashion: Fast fashion thrives on the principle of delivering trendy and inexpensive clothing to consumers at a rapid pace.

accessibility cause a shift in consumer mindset and behavior. The term ‘fast fashion’ itself can be defined as trendy and inexpensive apparel that follows popular styles and fashions inspired by luxury designers and celebrity culture. Trends in fashion have transitioned from lasting for three

harmful to the environment and society. The fast fashion business model, in its entirety, is controversial because it creates so many ethical concerns. To push fast fashion brands to shift towards more sustainable and ethical practices is essentially asking them to reinvent the entire foundation on which this businesses have been built upon.

2024年4月3日 · The aim of this paper is to describe such consequences and propose potential suggestions for changes that can be implemented by the fast fashion industry, while also examining the barriers to facilitating changes toward more sustainable and ethical practices.