Walmart’s latest brand and logo update has left some social media users baffled. On Jan. 13, the company announced in a press release on its website that it was launching a “comprehensive ...

∎ Corporate logos on the field: In June, the NCAA Playing Rules Oversight Panel approved college football programs selling on-field sponsorship advertisements during regular-season games.

The University of Houston conducted assessments recently to determine the value of corporate-sponsorship logos at its athletic facilities, including the homes of the football and men’s ...

The home of the Texas Tech football team has undergone a major facelift recently with the opening of the Jones AT&T Stadium south end zone building and the Womble Football Center. A name change ...

The easy thing for Harry Maguire to have done would have been to feel sorry for himself. The easy thing would have been to sulk. The easy thing would have been to leave Manchester United.

Venu Sports, the proposed virtual MVPD service from Disney‘s ESPN, Fox and Warner Bros Discovery, will be discontinued, the three companies said Friday in what they called a collective decision ...

WWE had a highly branded ring mat setup ahead of this week’s episode of WWE SmackDown. According to a report from Fightul Select, the ring mat before the show had several sponsorship logos on it. The ...

While esports games are often persistent hits that stay popular for years, it’s hard to not want to peak into the future in 2025 and guess at the next biggest games that are set to sweep the esports ...

However, the industry began to shift when things became competitive, and video games became the base for a new kind of sport: Esports. Esports, short for electronic sports, are events where fans ...

On Thursday, the team unveiled a re-imagined, Indigenous-inspired logo in preparation for Jan. 6, when the Raptors host their annual Indigenous heritage game. The logo was made to "honour the ...