Up through the mid-1990s, it was believed that multiple exposures were necessary for advertising to be effective. Since then the body of evidence on advertising frequency showed that a single exposure ...

The author states "Can New York employees – who were paid all wages due on a biweekly pay schedule – state a claim against ...

After hours: January 28 at 4:11:12 PM EST Loading Chart for FEIM ...

Know Labs, Inc. (NYSE American: KNW), a pioneering leader in the development and application of radio frequency dielectric ...

When astronomers detected the first long-predicted gravitational waves in 2015, it opened a whole new window into the Universe.

In the aftermath of extreme physical or emotional exertion, the ensuing effects of fatigue are sure to follow. Periods of tiredness can last a few hours or, in extreme cases, much longer. And, in ...

Watching a football game on TV today means facing a barrage of snacks and meals loaded with calories, salt, and fat.

Google has launched Meridian, an open-source Marketing Mix Model (MMM) designed to help marketers optimise their advertising ...

Google has made its open-source Meridian Marketing Mix Model (MMM) open to all. Meridian was announced last year, with Google’s senior director, data science, Harikesh Nair, saying that while 60 per ...

ISLAMABAD: In a bid to attract industrial captive power plants (CPPs) to the national grid and absorb surplus electricity capacity, the power division on Thursday directed all public and private ...