These top 10 best print ads should inspire anyone developing their print campaign to think boldly and take risks. Get more inspiration on the ID Blog. With digital channels like social media and ...

Are you a print subscriber? Activate your account. By Tim Nudd - 19 min 32 sec ago By Erika Wheless - 29 min 47 sec ago By Ad Age Staff - 1 hour 34 min ago By AdAge - 3 hours 44 min ago By Eric ...

Are you a print subscriber? Activate your account. By Ad Age Staff - 6 hours 31 min ago By Ad Age Staff - 10 hours 48 min ago By Ewan Larkin - 11 hours 7 min ago By Parker Herren - 12 hours 6 min ...

In the case of the Super Bowl, viewers might fear missing a big play or creative ad. To this end, Knebusch emphasizes that the immediate goal of the ad is, ironically, to get consumers to not watc ...

TikTok’s fifth annual trends report encourages brands to “take more creative risks,” including using AI in their advertising on the ... they were 1.5 times more likely than users of other social ...

Chandan Mendiratta, Zepto's chief brand officer, explains how brands use gifting to drive product trials, consumer engagement ...

Every weekday, in partnership with Kantar, we showcase our favorite new ad from around the world. To find out more about Kantar’s solutions and services, visit its marketplace.

Unfortunately, ads aren’t immune to ... is targeting consumers based on the themes of context, gifting and travel benefits. If you are interested in creative differentiation, consider ...

The campaign began on the Sunday of Wild Card weekend, with this ad featuring Josef Newgarden, the winner of the two previous Indianapolis 500s: The commercial dropped just hours before Brady ...