∎ Corporate logos on the field: In June, the NCAA Playing Rules Oversight Panel approved college football programs selling on-field sponsorship advertisements during regular-season games.

Walmart steel cage match (although we would totally watch). Instead, Walmart gave its logo a makeover fit for modern times—at least that was the idea. But people, well, they have feelings.

The University of Houston conducted assessments recently to determine the value of corporate-sponsorship logos at its athletic facilities, including the homes of the football and men’s ...

The home of the Texas Tech football team has undergone a major facelift recently with the opening of the Jones AT&T Stadium south end zone building and the Womble Football Center. A name change ...

Here are some before and after pictures of the company's wordmark and logo. Need a break? Play the USA TODAY Daily Crossword Puzzle. Here's a look at how the new wordmark and logo will appear on ...

Indian esports organisation Revenant Esports has unveiled its 2025 Valorant roster, featuring a mix of Indian and international athletes, under its RNTX brand. Here is the full lineup for the team ...

Walmart is giving its logo the first facelift in nearly two decades, rolling out a new identity that is a subtle nod to its past. The 61-year-old company unveiled Monday a refresh of its brand ...

The 2024 League of Legends World Championships in London. Image credit: Colin Young-Wolff, Riot Games via Flickr. Esports has a vast ecosystem that spans across a variety of games, each with its own ...

The easy thing for Harry Maguire to have done would have been to feel sorry for himself. The easy thing would have been to sulk. The easy thing would have been to leave Manchester United.

Divergent priorities, an evolving media landscape, ongoing legal threats and the march of time just crushed a joint venture called Venu Sports. Of Venu’s three big media partners, Fox may be a ...

IWATA, January 10, 2025 - Yamaha Motor Co., Ltd. (Tokyo: 7272) announced today that it will be changing the design of its corporate logo for the first time in 27 years this year, which also marks the ...