In Sweden, being in nature forms the bedrock of sleep tourism (Credit: Getty Images) Sweden's long, cold nights might put you off going there in winter, unless, that is, you are in search of that ...
Sweden has a different, more natural approach to sleep tourism, however, taking its cue from the landscape and a more traditional way of life. Often associated with bustling, connected cities like ...
Duncan Madden is a travel writer living in Köln, Barcelona and London. For the majority of people around the world, the name Sweden refers to the long, narrow Scandinavian country that sits ...
See how the Swedish Tourism Board nailed a delicate mission: taking a good-natured swipe at the country's best-known brand in a bid to intrigue tourists. This design museum urges you take the ...