The campaign taps into a cultural truth: once older generations adopt a trend, younger audiences tend to abandon it.

To destroy the pernicious Valentine’s Day once and for all, they are calling on all uncles to step up to the plate. This does ...

Nitin Saini, Vice President - Marketing at Mondelez India Foods talks about the contrasting 5Star and Dairy Milk campaigns, ...

The firm cited concerns over mid-term AI diffusion restrictions and potential weakness in AI infrastructure spending as ...

The Hershey Company (NYSE: HSY) needs little introduction given its position as one of the largest confectionery companies in ...

Many of the Irish sponsorship industry’s leading campaigns will be represented at the awards with familiar brands making the cut. These include IDA Ireland, SKY, Vhi, Allianz, Paddy Power, Three, AIB, ...

The Farm Shop & Deli Retailer Awards, championed by Fieldfare and in partnership with The Grocer, are renowned in the sector for recognising and rewarding some of the UK’s best loved specialist ...

Sairam Ranganathan of Wavemaker India unpacks how the agency is integrating AI with human creativity to enhance performance ...

Nirma's "Washing Powder Nirma" The famous jingle and dancing women made Nirma a well-known washing powder, recognized for its ...

A TV ad from fast food chain McDonald's has been removed for targeting children. The 15-second television advertisement ...

Motherland's spin-off makes its debut on BBC One tonight, with Lucy Punch starring in Amandaland - but there's one particular ...

Ahead of Valentine’s Day, Vogue photographed our favorite (and most unusual) chocolates on the market that would make Cadbury ...