Whether your business is targeting other businesses (B2B) or consumers (B2C), they all have one thing in common: people.

US firm Ghost has been reported to regulators by the UConn Rudd Center for Food Policy & Health and ad watchdog TINA.org ...

On World Cancer Day, we reflect on how advertising has evolved from promoting harmful products to driving cancer awareness ...

Residents of Owerri, the Imo State capital, have called on Governor Hope Uzodinma to fulfill his promise of establishing the ...

One of the top sources of added sugar in kids' diets is in their breakfast bowls. A new study shows that advertising drives ...

One key approach that has gained prominence is ethical marketing. Ethical marketing is not merely about adhering to legal ...

Last month, a new broadcast watershed, brought in under the Public Health (Alcohol) Act 2018, came into operation meaning ...

Building a unique clothing brand is exciting, but standing out in a market with competition requires a strong digital ...

Snapchat has seen a more than 40 percent year-over-year increase in the number of creators posting content on Snapchat in Q4.

Interactive marketing is a dynamic strategy that actively engages consumers, transforming them from passive recipients into ...

In this article, Saurabh Kanwar of Veefin Group examines how fintech marketing is evolving through innovation, trust-building ...

A BBC Gladiators star could land himself in hot water for his promotion of a US supplement brand, which has been criticised ...