In the midst of digitalization, Pakistan, a country with a rich and varied cultural legacy, finds itself at the nexus of tradition and modernity. Preserving the Nation’s cultural identity is more im ...

"If Pakistan receives one million tourists annually, it could generate up to $2 billion in revenue," the FPCCI officials ...

ISLAMABAD: British High Commissioner Jane Marriott on Sunday said that the United Kingdom would continue cooperating with Pakistan to promote entrepreneurial culture and skills and instill ...

Pakistani designer and actor Deepak Perwani sparked controversy after praising India's quality of life during an interview.

Minister for Information and Broadcasting, Attaullah Tarar, says majority of ICC Champions Trophy matches are being held in Pakistan, which will help promote Pakistan’s culture and tourism. Talking to ...

LAHORE: Punjab Information Minister Azma Bokhari on Tuesday held a meeting with the Ambassador of Argentina to Pakistan ...