But this year's Poppy Appeal will be different thanks to RKCR/Y&R. Teaming up with the Royal British Legion, the campaign helmed by HILOW, reminds audiences that the poppy collection not only ...

The Royal British Legion has turned to the strong stuff to fire up this year's annual Poppy appeal. For the first time in its 80-year history, the ex-servicemen's charity is marketing its own ...

Ruby sells homemade poppy-themed crafts to raise money for the Royal British Legion Ten-year-old Ruby from Shropshire started collecting glasses in her local pub for donations to the poppy appeal ...

It was adopted by The Royal British Legion as the symbol for their Poppy Appeal, in aid of those serving in the British Armed Forces, after its formation in 1921. The White Poppy was first ...

A Derbyshire man who only by chance found himself volunteering as a Royal British Legion Poppy Appeal organiser has decided to call it a day after 10 years. During that time, Mark Wakeman has ...

This November, Swansea City is proud to stand together with football clubs throughout the United Kingdom in support of the Royal British Legion’s Poppy Appeal. As a symbol of respect, Swansea City ...

The new poppy has a 40% smaller carbon footprint, the Royal British Legion says A design firm has spoken of its pride in creating an environmentally friendly Remembrance Day poppy partially made ...

A century on from the first Royal British Legion Poppy Appeal, the bright red poppy has become a symbol of remembrance for war casualties. Each year over 45 million poppies are sold to raise vital ...

Anny Reid stressed that this year’s collection will be dedicated to mental health She added that Spain collects the most money outside the UK for the Poppy ... The Royal British Legion has ...